tamera
The President of India has a question
I love this. It really speaks to the ability of the internet to create a global community; building on each others thoughts, experiences...
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(3i): innovate. integrate. ignite.
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tamera
- Jan 4, 2007
- 2 min
Toyota’s Hybrid “community” needs a social media remedial
I came across an announcement on MediaPost about the re-launch of the Toyota Hybrid community website and decided to check it out (note...
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tamera
- Dec 17, 2006
- 3 min
The ‘cult’ of The Hip: the music, the community, the integration
I’ve been meaning to write about this community engagement success story for a while now, but haven’t gotten around to it yet. It’s one...
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tamera
- Dec 9, 2006
- 1 min
5 things meme
I’ve been tagged by Eden (who has a most excellent shopping blog) with the “5 things you didn’t know about me” meme… So here goes: I hate...
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tamera
- Dec 7, 2006
- 1 min
What PR can learn from Interactive agencies
The last week has been all a buzz with the release of the first Social Media Press Release in Canada (according to Ed Lee) by Weblo &...
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tamera
- Nov 10, 2006
- 1 min
What is a conversation?
Can you define a “conversation”? And if you can, who decides which is the “right” definition? Can you have a conversation without being...
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tamera
- Oct 10, 2006
- 3 min
GooTube opens the door to deep content
A lot has been written in the past couple of days surrounding the Google purchase of YouTube for $1.65 billion in stock, so I won’t...
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tamera
- Oct 9, 2006
- 1 min
The United Nations makes social media a priority
In their Millenium Campaign to eradicate poverty, the UN is actively & innovatively engaging in the social media space. In order to reach...
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tamera
- Oct 9, 2006
- 3 min
101 bloggers and podcasters share their tips
Ted Demopoulos, co-author of Blogging for Business with Shel Holtz, has a new book on shelves in early November (if not sooner, according...
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tamera
- Oct 4, 2006
- 2 min
The Bengals engage their fans
I’ve always been a Bengals fan. Well, perhaps more accurately, I was a Boomer Esiason fan (as well as a Joe Montana fan, which caused a...
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tamera
- Sep 22, 2006
- 1 min
Weird Al and AOL need a mash up
Poor Weird Al. His video “White & Nerdy” was leaked to YouTube before it had a chance to premiere on AOL, and now AOL has decided not to...
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tamera
- Sep 6, 2006
- 2 min
3 Lessons for Starbucks
Starbucks Coffee recently found themselves in the position of revoking a coupon they distributed to employees in the Southeastern US, as...
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tamera
- Aug 25, 2006
- 2 min
But if it isn’t a good movie…
The box office disappointment, and subsequent rear view mirror gazing, of Snakes on a Plane opening weekend should really come as no...
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tamera
- Aug 6, 2006
- 2 min
More NSN (niche social networking)
A recent new start-up in the social networking space is Toronto-based Sneakerplay who are in invite only beta. The site aims to be a...
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tamera
- Aug 1, 2006
- 3 min
The Wiki-ing of Culture?
Do you always know exactly what you want? Do you know exactly the kind of movie you want to see, book you want to read, or music you want...
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tamera
- Jul 28, 2006
- 1 min
‘The Chain’ leads to powerful UGC
Nike’s “The Chain”, part of their efforts to loosen the stranglehold Adidas has on the soccer market, is an example of how UGC can work...
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tamera
- Jul 26, 2006
- 4 min
Viral marketing goes mainstream
It seems as if everywhere you turn these days social networking, UGC, and viral marketing are the hot topics – and for a good reason....
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tamera
- Jun 27, 2006
- 2 min
Interruption vs collaboration and community building
Quite a few different posts recently have brought up the subject of collaboration online, time management or interruption, and community...
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tamera
- Jun 24, 2006
- 2 min
Blogging cornerstones revisited
In my last post about what I consider to be cornerstones of blogging, I mentioned interacting with the community and soliciting direct...
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tamera
- Jun 16, 2006
- 3 min
Search, social networking and privacy issues
Recent news has MySpace looking to outsource its search advertising capabilities to Google, Yahoo!, or MSN. This deal would be a complete...
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