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(3i): innovate. integrate. ignite.
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Social Media Privacy Check-Up: 11 years later
As I was browsing my YouTube “watch later” list I came across this video interview with Mitch Joel, Don Tapscott and myself on TVO Docs...
tamera
Jul 12, 20211 min read
33 views
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IR: Pandemic Reality - Burnout
This is the second in a four-part series about our integrative reality, and some suggestions for how to deal with it, during the...
tamera
Jun 1, 20212 min read
14 views
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Professional Development: Pandemic Edition
In professional news, or, how I spent my lockdown’s, I’ve been on a certification journey in three separate fields – psychology, digital...
tamera
May 16, 20211 min read
23 views
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IR: Pandemic Reality – Boredom
This is the first in a four-part series about our integrative reality, and some suggestions for how to deal with it, during the...
tamera
May 13, 20213 min read
19 views
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ICE Conference in Toronto
Alas, it has been a while since I got a post up here and for that I apologize. I can only say that it’s been a whirlwind three weeks with...
tamera
Mar 7, 20071 min read
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Giving the consumer a seat at the table
During brand planning one of the first things you do is develop, and/or analyze the SWOT. You look at the company's strengths, its...
tamera
Feb 6, 20072 min read
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And now for a little perspective…
I have a big problem with sloppy generalizations. Each time I come across one I get ticked off. Unfortunately once I get into that...
tamera
Dec 1, 20063 min read
2 views
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GooTube opens the door to deep content
A lot has been written in the past couple of days surrounding the Google purchase of YouTube for $1.65 billion in stock, so I won’t...
tamera
Oct 10, 20063 min read
3 views
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Colbert gets TV/ web integration
Leave it to a fake anchor on a comedy network to provide a great example of TV/ Internet integration done right. Stephen Colbert & The...
tamera
Aug 25, 20062 min read
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Xbox dives into UGC
In a bold move sure to please gamers and artists alike, Microsoft will release a consumer version of their Xbox game design software this...
tamera
Aug 23, 20062 min read
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Are 1 million people still an exclusive community?
So Harvey and Bob Weinstein have just made a significant investment in aSmallWorld.net, an exclusive, invitation-only, social network...
tamera
May 24, 20062 min read
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Email content use in a blog world
There has been a lot of chatter recently about what is on or off-limits in blogging (this also seems to be a hot topic among PR folk when...
tamera
May 23, 20061 min read
7 views
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mesh conference today & welcome!
Ahh, the joy of a first post! Welcome to my new interactive and integrated marketing blog where change is a good thing and Web 2.0 isn’t...
tamera
May 16, 20061 min read
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