tamera
Social Media Privacy Check-Up: 11 years later
As I was browsing my YouTube “watch later” list I came across this video interview with Mitch Joel, Don Tapscott and myself on TVO Docs...
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(3i): innovate. integrate. ignite.
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tamera
- Jun 1, 2021
- 2 min
IR: Pandemic Reality - Burnout
This is the second in a four-part series about our integrative reality, and some suggestions for how to deal with it, during the...
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tamera
- May 16, 2021
- 1 min
Professional Development: Pandemic Edition
In professional news, or, how I spent my lockdown’s, I’ve been on a certification journey in three separate fields – psychology, digital...
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tamera
- May 13, 2021
- 3 min
IR: Pandemic Reality – Boredom
This is the first in a four-part series about our integrative reality, and some suggestions for how to deal with it, during the...
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tamera
- Mar 7, 2007
- 1 min
ICE Conference in Toronto
Alas, it has been a while since I got a post up here and for that I apologize. I can only say that it’s been a whirlwind three weeks with...
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tamera
- Feb 6, 2007
- 2 min
Giving the consumer a seat at the table
During brand planning one of the first things you do is develop, and/or analyze the SWOT. You look at the company's strengths, its...
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tamera
- Dec 1, 2006
- 3 min
And now for a little perspective…
I have a big problem with sloppy generalizations. Each time I come across one I get ticked off. Unfortunately once I get into that...
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tamera
- Oct 10, 2006
- 3 min
GooTube opens the door to deep content
A lot has been written in the past couple of days surrounding the Google purchase of YouTube for $1.65 billion in stock, so I won’t...
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tamera
- Aug 25, 2006
- 2 min
Colbert gets TV/ web integration
Leave it to a fake anchor on a comedy network to provide a great example of TV/ Internet integration done right. Stephen Colbert & The...
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tamera
- Aug 23, 2006
- 2 min
Xbox dives into UGC
In a bold move sure to please gamers and artists alike, Microsoft will release a consumer version of their Xbox game design software this...
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tamera
- May 24, 2006
- 2 min
Are 1 million people still an exclusive community?
So Harvey and Bob Weinstein have just made a significant investment in aSmallWorld.net, an exclusive, invitation-only, social network...
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tamera
- May 23, 2006
- 1 min
Email content use in a blog world
There has been a lot of chatter recently about what is on or off-limits in blogging (this also seems to be a hot topic among PR folk when...
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tamera
- May 16, 2006
- 1 min
mesh conference today & welcome!
Ahh, the joy of a first post! Welcome to my new interactive and integrated marketing blog where change is a good thing and Web 2.0 isn’t...
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